LIFEWTR, as seen here, is Pepsi’s attempt to enter the premium water industry. LIFEWTR is available at retail stores across the Miami Valley. Michael Tyler II/Staff
Photo: Michael Tyler II/Staff
Photo: Michael Tyler II/Staff

Pepsi features Springfield’s John Legend music in Super Bowl ad

Football fans from around the Miami Valley heard a familiar voice on Sunday during the first half of Super Bowl LI

Pepsi has partnered with Springfield native John Legend in the debut commercial for their new drink, LIFEWTR.

LEGEND COVERAGE: What’s new with your local legend, John Legend?

The commercial, entitled Inspiration Drops, has a modified version of Legend’s song “Love Me Now” providing the music for the commercial.

MORE:Springfield’s John Legend releases latest album ‘Darkness And Light’ 

In an interview with AOL, Legend said the reason he wanted to work with LIFEWTR was that they celebrate the arts, artists and creativity.

Legend has been promoting LIFEWTR on Twitter all weekend.

According to PepsiCo., LIFEWTR is premium pH balanced, purified water with added electrolytes for taste.

LEGEND COVERAGE:Springfield’s John Legend furthers his movie, TV career

LIFEWTR’s Series 1, features three different designs on the bottle. The designs are artistic pieces by Craig & Karl, Jason Woodside and MOMO.

Each series will feature the works of various artists from around the world.

Thank you for reading the Springfield News-Sun and for supporting local journalism. Subscribers: log in for access to your daily ePaper and premium newsletters.

Thank you for supporting in-depth local journalism with your subscription to the Springfield News-Sun. Get more news when you want it with email newsletters just for subscribers. Sign up here.

X