Super Bowl ratings decline but news not all bad


A thrilling Super Bowl win for the Eagles over the Patriots did not prevent the game’s ratings from declining for a third straight year. 

According to numbers from Nielsen, Super Bowl LII earned a 47.4 rating. 

That is lowest since 2010’s rating of 46.4, although 2018 marks the fourth time in the past nine years the game had a rating in the 47 range. 

RELATED: Local connections on the Super Bowl champion Eagles

The best number of the past nine came three years ago when the Patriots’ dramatic win over the Seahawks posted a 49.7 rating. 

NFL television ratings have been a hot topic, at least in media circles, for a couple of years now, and Sunday night’s game probably provides fuel for any narrative anyone wants to push. 

Those eager to throw dirt on the league can latch onto the downward trend line. 

However, Awful Announcing points out the drop was lower than the declines of the playoffs and the regular season compared to the previous year. 

NBC’s rating for the Super Bowl appears sturdy considering broader trends in NFL TV viewership. League ratings were down 10 percent in the regular season and down by various margins in the wild-carddivisional and conference championship playoff rounds, amid much debate over the cause of the declines.

NBC Sports PR department says the difference between ratings for the other playoff games and the Super Bowl was the highest ever measured, and this Eagles-Patriots matchup beat the 2005 Super Bowl between the same teams by nine percent. 


Reader Comments ...


Next Up in Sports

Kenton Ridge falls to Jonathan Alder in regional softball semifinals
Kenton Ridge falls to Jonathan Alder in regional softball semifinals

Kenton Ridge’s tournament run ended with a 14-5 loss to Jonathan Alder in the Division II regional softball semifinals on Wednesday at Mason High School. The Cougars finished the season 23-2. Jonathan Alder handed Kenton Ridge its only losses. Jonathan Alder took a 1-0 lead in the first, but the Cougars tied the game on an RBI single by Carly...
Ishmael Burdine confident LSU offer is on the way
Ishmael Burdine confident LSU offer is on the way

Welcome to SEC Country’s daily Eye on the Tigers, a rundown of everything happening in LSU Tigers recruiting , with Sam Spiegelman. Today, we...
Report: Domestic violence charges dropped against former Alabama LB Reuben Foster
Report: Domestic violence charges dropped against former Alabama LB Reuben Foster

The domestic violence charges against former Alabama linebacker Reuben Foster were dropped during a hearing Wednesday night, according to Cam Inman with the Bay Area News Group. The move comes just a week after a preliminary hearing where Foster’s former girlfriend recanted her allegations and said she lied about the...
Arkansas makes cut for 2 of Louisiana’s best prospects
Arkansas makes cut for 2 of Louisiana’s best prospects

Welcome to SEC Country’s  daily Arkansas Razorbacks recruiting notebook . In this edition, we discuss the new staff recruiting in Louisiana, the offer list for a top in-state target and more. Arkansas’ previous staff under Bret Bielema did a good job making inroads recruiting...
South Carolina recruiting: Linebacker set to announce, visit Gamecocks
South Carolina recruiting: Linebacker set to announce, visit Gamecocks

Whenever Will Muschamp lands a commitment, the South Carolina coach drops a #SpursUp on Twitter. Come to SEC Country for the latest news, notes and observations in South Carolina recruiting.  For previous editions of SpursUp Surveillance, check out the link. Thursday...
More Stories