“Ohio’s craft breweries contribute a great deal of positive impact in their local communities,” OCBA Executive Director Mary MacDonald said in a release. “We created this campaign to give people a fun way to support the breweries that make their neighborhoods, towns and cities such great places to live and work.”
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Today through Monday, the statewide brewers’ group is encouraging participants to post photos of their Ohio beer purchases to Instagram with the hashtag #OhioBrewHaul. 10 people who do so will be chosen throughout the four-day period to receive prizes provided by the OCBA.
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The campaign is a fundraiser both for the non-profit OCBA and for its member breweries. Orders for limited edition Ohio Brew Haul merchandise will be taken from May 14 through May 31 at the OCBA online store (http://bit.ly/ocbastore) with net proceeds from each sale split between OCBA and an Ohio craft brewery chosen by the customer.
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A map tool is available online at ohiobrewhaul.com to help craft beer drinkers identify which breweries near them are offering carryout, home delivery and direct shipping. The tool also provides info on other ways to support local breweries, identifying those that are offering food, selling gift cards or have an online merchandise store.