Wittenberg business program ranks high

Wittenberg University ranked in the top 25 private colleges in the U.S. for return on investment for business majors, according to Fortune magazine.

The school’s No. 24 ranking is based on a 20-year, $573,800 net return on investment for alumni with a business degree. The list was compiled using from a 2014 wage survey of Wittenberg graduates by Payscale, an online tool which provides information on job compensation. It was also based on tuition for out-of-state students.

The ranking is a big deal, especially to be the only school in the region listed and one of the few liberal arts colleges, said Wittenberg Business Department Chair Tom Kaplan.

The combination of business skills and liberal arts education makes for a well-rounded individual, Kaplan said. Deep business programs don’t focus on the other aspects of education, Kaplan said, while other liberal arts universities don’t offer enough business courses, especially to help students find a job at the beginning of their career.

“It’s a testament to the foundation you get at a place like Wittenberg,” Kaplan said. “You take the business skills you learn and it becomes a pretty powerful combination both for life and at work.”

The business department is the largest program on campus with rough 260 students in five majors, including accounting, management, marketing, finance and entrepreneurship.

Recently, the department made some changes to add more difficult business classes and emphasized internships, Kaplan said. By increasing the difficulty level, the program has grown and is drawing students it may not have in the past.

“We’re now getting them to realize they really can max the benefits of combining those long-term skills and depth within a pretty good business program,” Kaplan said.

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