By Natalie Dreier, Cox Media Group National Content Desk
Feb 28, 2020
As the fears of the coronavirus continue to spread, a beer with a now-unfortunate name is feeling the effects of the outbreaks.
Corona is taking a public relations hit because of fears over the name's similarity to the deadly virus.
A recent survey of American beer drinkers found that 38% of those asked will not buy Corona beer and 16% are confused if Corona beer is related to the coronavirus, USA Today reported.
5WPR, the company that conducted the survey and released the results this week, also found that 14% of those who would normally buy Corona, won't do it in public, CNN reported.
A second survey conducted by YouGov said that the Buzz score for Corona beer has fallen from a high of 75 at the beginning of January to 51 at the end of February. The intent to buy the brand is also at the lowest as it has been in two years, YouGov reported.
Sprout Social, a social media management company, said that connecting beer, Corona and virus searches went up recently, The New York Times reported.
Constellation Brands, which own Corona Extra in the U.S. among other brands, took 6% hit Thursday in the stock market as the entire financial system falls because of coronavirus fears, CNBC reported.
But Corona is not the only beer that is apparently not selling. Anheuser-Busch InBev has said it's going to be down about 10% for the first-quarter profit because of coronavirus. Because people are not going out in countries hit hard by the virus, beer is not selling, CNBC reported.