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Splash Zone adds classes

Springfield aquatic center tries to generate more revenue, improve community health.


In an effort to increase attendance and improve revenue, Splash Zone Family Aquatics Center is offering fitness classes to the public before opening hours and after closing hours six days a week this summer.

The idea began last year with a concern of health and wellness in the community, which encouraged National Trail Parks and Recreation District to do something unique to get the community active.

The fitness classes started last summer with five people each day. By the end of the summer, there were 35 people attending the classes daily, according to Leann Castillo, director of National Trail.

“It was such a positive turnout,” said Castillo.

In 2012, the fitness classes brought in 688 visitors and increased revenue $2,286. Excluding the fitness classes, daily admissions at Splash Zone brought 29,307 visitors and generated $122,748 last year.

According to Castillo, Splash Zone is currently spending more than what it is bringing in.

Having fitness classes allows National Trail an opportunity to bring in more money and visitors to Splash Zone.

However, for visitors, these classes are an opportunity for an enjoyable way to keep their children familiar with water safety.

“We feel the importance of revisiting and practicing safety in the water,” said Tonya Doogs, a parent. The kids “enjoy seeing their friends and socializing.”

Others are using it as a way for their children to make friends.

“I just moved here and I wanted my children to get out and meet other kids,” said Marlisa Rose who attends the fitness classes 3 days a week.

Splash Zone offers different types of water fitness classes, some including Aqua Zumba, Water Tai Chi and Resistance Water Walking. The Tiny Tot Spray ground is also available for small children Monday through Saturday.

The cost, time and day of each class is different. The fitness classes are offered daily to adults and children.


Reader Comments ...


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