You have reached your limit of free articles this month.

Enjoy unlimited access to SpringfieldNewsSun.com

Starting at just 99¢ for 8 weeks.

GREAT REASONS TO SUBSCRIBE TODAY!

  • IN-DEPTH REPORTING
  • INTERACTIVE STORYTELLING
  • NEW TOPICS & COVERAGE
  • ePAPER
X

You have read of premium articles.

Get unlimited access to all of our breaking news, in-depth coverage and interactive features. Starting at just 99c for 8 weeks.

X

Welcome to SpringfieldNewsSun.com

Your source for Clark and Champaign counties’ hometown news. All readers have free access to a limited number of stories every month.

If you are a News-Sun subscriber, please take a moment to login for unlimited access.

Cheap hotel rooms coming to Europe


Looking for a cheap hotel room when you travel to Europe? Marriott and Ikea are teaming up to deliver accommodations from around $73 a night.

The joint venture is a fashion forward discount hotel chain called Moxy. It’s starting out in several Europe cities, but it could likely migrate to the U.S.

The first location will be in Milan, Italy, next year, with subsequent openings in Berlin and Frankfurt, Germany, and London. The idea is to create ultra-cheap accommodations (for Europe) by scaling down the size of the room and making wise use of available space.

The hotel rooms will be 180 square feet instead of the typical 300 square feet we’re accustomed to here in America. All rooms will have free wifi, a big flat-screen TV and all the other accommodations you’re used to.

We already know smaller hotel rooms can work. One U.S. chain, Microtel, is already doing compact rooms that check in at 250 square feet. So I’ll be keeping my eye on the developments with Moxy for you.

Junk mail data mining

They don’t call it junk mail for nothing.

The amount of bulk mail you see in your mailbox will climb by a great deal if the United States Postal Service has its way. Facing a massive debt, Postmaster General Patrick R. Donahoe is actually making appeals to bulk mail customers and asking them to look at increasing the amount of mailings they do.

Adding to the onslaught is the use of data mining to make junk mail more profitable for direct marketers. They’re using technology that’s similar to what online marketers use to snoop on you as you surf. Then they send targeted ads your way based on the dossier they build on you.

Only now it’s targeted junk mail in your real mailbox.

It’s shocking how little there is of first class mail anymore these days. It’s estimated that 55 percent of all mail is now direct marketing junk mail. Receipt and payment of bills is becoming almost entirely electronic. There are still some holdouts out there, but they’re few and far between.

My take is the Postal Service needs to look at everything from how it handles mail to how often it delivers that mail to every other facet of their business. Everything involved needs to be put on the table as they look to tame their budget. The Congress should butt out.



Reader Comments ...


Next Up in

Create the life you want by making good decisions
Create the life you want by making good decisions

In this week’s column, I am giving you a test. It is designed to get you thinking about how you have been living in your home and what changes you want to make moving forward. The test will help you objectively decide what to keep and what to part with when going through your belongings. Choose only one answer to each question. It’s not...
Climbing Chihuahua attempts daring escape at Denver shelter
Climbing Chihuahua attempts daring escape at Denver shelter

The dog kennels at the Denver Animal Shelter do not have tops on them, but that wasn’t a problem until Pearl arrived. The shelter posted a photo of the agile Chihuahua trying to make a daring escape from her enclosure. It looks like she almost made it, too. But Pearl didn’t spend much time at the Denver shelter. She was so shy that...
There was a lot of puppy love on National Puppy Day 
There was a lot of puppy love on National Puppy Day 

A little puppy love is a very good thing.  We have buckets of it in our newsroom.   And who are we kidding? Everyday is National Puppy Day to dog lovers.  In recognition of the day, we asked the owners of puppies (and former puppies) in our newsroom to share their photos. One thing was clear: staff members representing...
Effort underway to ban smoking on Veterans Affairs sites across U.S.
Effort underway to ban smoking on Veterans Affairs sites across U.S.

An Ohio congressman has targeted smoking at Department of Veterans Affairs medical clinics and campuses nationwide. U.S. Rep. Brad Wenstrup, an Iraq war veteran and a doctor, has introduced House legislation that would immediately ban smoking inside VA health care clinics and hospitals and outdoors within five years. “Exposure to second hand...
3-year-old Georgia girl snatches skull cap from Pope Francis’ head 
3-year-old Georgia girl snatches skull cap from Pope Francis’ head 

  He went in for a kiss and she went for his hat! A little girl from Douglasville, Georgia, had the encounter of a lifetime with Pope Francis at the Vatican. The girl and her family had been waiting hours in hopes of catching a glimpse of the pope, when he arrived nearby and reached out to kiss the 3-year-old girl named Estella. Francis kissed...
More Stories