"Cow Appreciation Day is the one day where it's okay to dress 'udderly' crazy and get rewarded for it," said Jon Bridges, Chick-fil-A's senior vice president and chief marketing officer.
This will be the 12th year the chicken chain will honor the food giveaway day.
Chick-fil-A restaurants will have a Snapchat filter that will allow customers to share their #CowAppreciationDay experiences with friends and family.
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