Gucci bans fur: Company CEO says it’s outdated, not modern


Luxury retailer Gucci will no longer create clothes, shoes and accessories with real 

animal fur, starting next year.

The ban includes the use of fur of minks, coyotes, raccoon dogs, foxes, rabbits and other animals, according to PETA.

>> Read more trending news 

Gucci president and chief executive Marco Bizzarri told Business of Fashion the use of fur is not “modern.”

“Do you think using furs today is still modern? I don’t think it’s still modern, and that’s the reason why we decided not to do that. It’s a little bit out-dated,” Bizzarri said Wednesday. “Creativity can jump in many different directions,

Images of the Northern California Wildfires

instead of using furs.”

According to The Telegraph, critics and organizations have been urging Gucci to ditch fur for years. 

“Gucci kept up the dialogue with us for eight years and, today, patience paid off,” said a  spokesman for the Humane Society of the United States. “With this announcement, Gucci has signaled to the entire luxury fashion industry that it’s time to move away from using fur.”

>> Related: Luxury retailer Coach introduces new name: Tapestry

Other popular brands have banned the use of real animal fur, including Giorgio Armani, Hugo Boss, Ralph Lauren, Stella McCartney, Calvin Klein and Tommy Hilfiger, according to PETA.

“Being socially responsible is one of Gucci's core values, and we will continue to strive to do better for the environment and animals,” Bizzarri said Wednesday at an event in London. 

>> Related: No more 'Easy, Breezy, Beautiful': CoverGirl debuts new slogan

The move comes at a time when millennials care more about ethical standards regarding product creation.

“Today, the world is changing so fast, it’s not even an option not to change. We are not perfect, but we are doing our best to improve what we are doing,” Bizzarri said. “(And) I need to do it because (otherwise) the best talent will not come to work for Gucci.”

Bizzarri said Gucci products known for featuring fur, like its popular fur-lined loafers, will feature faux-fur, wool and “new fabric innovations,” Business of Fashion reported.

Gucci’s fur products bring in about $11.8 million a year, according to Business of Fashion.

The use of fur-free clothes will begin with Gucci’s Spring 2018 collection.

The fur industry is worth an estimated $40 billion a year, The Telegraph reported.


Reader Comments ...


Next Up in Nation World

In Case You Missed It: 4 Clark County crime stories this week
In Case You Missed It: 4 Clark County crime stories this week

Here are four crime stories that broke this week in Springfield. Two dogs were shot in the backyard of their Springfield home, one of them in the chest, according to a police report. Police responded to a home in the 100 block of West Parkwood Avenue where they found the two dogs, Diamond and Deuce, in the kitchen. Diamond was shot twice, once in the...
Miami Crossing JEDD seeks to land new development around Dayton Mall
Miami Crossing JEDD seeks to land new development around Dayton Mall

The income tax revenue for the district around the Dayton Mall has annually topped $750,000 since a master plan was adopted for the area two years ago. The infusion of funds that surpassed $800,000 this year has allowed local officials to budget money to aid development projects that can help spur the type of economic growth outlined in that long-range...
Iowa sisters reunited days before one dies in school bus fire
Iowa sisters reunited days before one dies in school bus fire

For the second time in her life, Paige Hough had to say goodbye to her sister. This time, it was permanent. Hough was separated from her sister 10 years ago when her family put 6-year-old Megan Klindt up for adoption. Days after the sisters reconnected this month, Megan was killed when an Iowa school bus caught fire after rolling into a ditch...
Pit bull pup debuts as police dog in Kansas
Pit bull pup debuts as police dog in Kansas

A police department in Kansas has employed the state’s first pit bull police dog, The Wichita Eagle reported. The Stafford Police Department added Kano, a 55-pound red nose pit bull that has one blue eye and one brown eye. The puppy was named after a character from the game “Mortal Kombat” because of his unique eye color and...
Texas man gets 52-year sentence for beheading wife
Texas man gets 52-year sentence for beheading wife

A Texas man was sentenced to 52 years in prison Friday in the decapitation death of his wife, the Waco Herald-Tribune reported. Davie Dauzat, 24, pleaded guilty to murder in Waco’s 54th State District Court. In August, a judge rejected a proposed plea agreement that would have given Dauzat a 50-year sentence for killing his wife, Natasha...
More Stories