You have reached your limit of free articles this month.

Enjoy unlimited access to SpringfieldNewsSun.com

Starting at just 99¢ for 8 weeks.

GREAT REASONS TO SUBSCRIBE TODAY!

  • IN-DEPTH REPORTING
  • INTERACTIVE STORYTELLING
  • NEW TOPICS & COVERAGE
  • ePAPER
X

You have read of premium articles.

Get unlimited access to all of our breaking news, in-depth coverage and interactive features. Starting at just 99c for 8 weeks.

X

Welcome to SpringfieldNewsSun.com

Your source for Clark and Champaign counties’ hometown news. All readers have free access to a limited number of stories every month.

If you are a News-Sun subscriber, please take a moment to login for unlimited access.

breaking news

Robbery suspect accused of assaulting elderly man

Company to pay for furniture purchases if voter turnout reaches 69%


Morris Furniture announced today that it will pay for customer furniture purchases if the Ohio voter turnout on Nov. 8 reaches 69 percent in the presidential election.

The election promotion to commemorate the company’s 69th anniversary begins Wednesday and runs through Nov. 7. Customers must buy $1,499 worth of furniture.

“Ohio is once again the center of attention as candidates, their surrogates and the media cross the state on the campaign trail. We think this will be one of the most important elections in our country’s history,” said Larry Klaben, president and CEO of Morris Furniture Company.

The promotion measures the turnout of eligible voters in Ohio. Customers, who make a minimum purchase of $1,499 on furniture, mattresses and accessories before 9 p.m. on Nov. 7, will get their purchase free if at least 6 million votes are cast for president in Ohio as reported by the Ohio Board of Elections.

In 2012, about 64 percent of eligible voters came out in 2012. In 2008, about 68 percent of eligible Ohio voters turned out for the election.

The promotion involves Morris stores, including Morris Home Furnishings and Ashley HomeStore, located in Dayton, Cincinnati, and Columbus, and Florence, Ky.

Morris Furniture Company ran a similar promotion at its 15 stores for people who bought $1,999 or more of furniture between Dec. 17, 2014 and Jan. 1, 2015. The company said it would refund the money customers paid if the Ohio State football team won by 7 points or more against the University of Oregon Ducks.

More than 500 customers won free furniture when Ohio State won. The promotion cost the store nearly $1.5 million in furniture with the Buckeye’s 42-20 win.

“This is the first time our company has created anything like this. It’s exciting to encourage every eligible voter to get out and vote. Ohio is once again a key battleground state with all eyes focused on how our citizens decide the future direction of our country. With just a few weeks left before the election, Ohio will be the center of attention for all candidates and news organizations,” said Robert Klaben, Morris Furniture Company vice president of Advertising and Marketing.


Reader Comments ...


Next Up in Business

Native advertising: what it is and what to know
Have you ever been drawn to an article’s headline only to discover it’s an advertisement?Often called sponsored content, native advertisements can be found in print materials, such as magazines and newspapers and are created to resemble the design, style and functionality of news or feature articles, product reviews, entertainment and other material that surrounds it.
Kroger hired more than 4,000 veterans in November
Kroger hired more than 4,000 veterans and family members during November.The Cincinnati-headquartered grocery retailer hosted its one-day “Honoring our Heroes” hiring event on Nov.
State approves $1.5M for Springfield airport drone research
State approves $1.5M for Springfield airport drone research
The Ohio Department of Transportation agreed to a $1.5 million contract with the Air Force Research Laboratory to work on a ground-based “sense-and avoid-system” for unmanned aircraft at the Springfield-Beckley Municipal Airport.
Federal lawsuit claims housing discrimination in Dayton area
A local housing group is among 20 that have sued Fannie Mae in federal court, claiming the agency doesn’t care for foreclosed homes in minority neighborhoods as well as it does for houses in predominantly white locales.
Navistar, major Springfield employer, may lease Xenia facility
Navistar, major Springfield employer, may lease Xenia facility
Representatives of Navistar have contacted the Xenia Fire Department about using space at 1003 Bellbrook Ave.
More Stories